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TAB Takeover Provides Exceptional Value courtesy of Austote

Why bet with AusTOTE? I Got Chills $2-50 (less 2-5 %) is a little better than the $1-70 offered by the TAB’s last Saturday. The value didn’t stop with that 7-length winner at black odds. The Worlds Best Mare Makybe Diva paid a ridiculous $4-30 (less 2-5 %) when she made a one act affair of last Saturday’s WS Cox Plate.

So who was lucky enough to get $4-08 Makybe Diva in the Cox Plate? Supertab paid out $2-10; Unitab paid $2-20, as did the NSW TAB.

Mark Read’s IASBet (now SportsBet) ran a promotion leading up to the Cox Plate offering their customers the best odds amongst Australian bookmakers at $2-50.

Other value winners at Moonee Valley last Saturday included Coronga $4.20/ 3.20 (Vic TAB), Duelled $5.30/ 4-00, Virage de Fortune $5.95/ 3.60, Matras $6.75/ 3-80, Niconero $5.85/ 3.70.

The result was no different for Unitab customers who also took a lesser return on any winners, Coronga $4.20/ 3.10 (Unitab), Duelled $5.30/ 4-20, Virage de Fortune $5.95/ 3.60, Matras $6.75/ 3-60, Niconero $5.85/ 3.80.

Is it safe to bet with AusTOTE? Yes. AusTOTE will be an Australian-licensed low commission operator with corporate bookmaker International All Sports in the process of acquiring a 76% controlling interest in the company.

Why is the price so good at AusTOTE? Commission is paid only on that amount returned to you from a winning bet. The commission is no greater than 5% not 14% to 18% as you pay elsewhere and depending upon your use of the client incentive scheme, may be as low as 2%.

AusTote Makes Strong Progress Under IAS Ownership

As the Tasmanian Government continues to procrastinate over the issue of a licence to the European betting exchange Betfair, the already Australian-licensed low commission operator AusTOTE continues to build support in the market place.

Clearly the announcement two months ago by the corporate bookmaker International All Sports of its planned acquisition of a controlling interest in AusTOTE has provided the missing impetus.

Prior to the IAS announcement AusTOTE was languishing and lacked the muscle necessary to leverage open the door to the $11 billion Australian tote market; their pools were small and the prices unstable. All this has now changed and AusTOTE is well on the way to achieving the market share of 2.5% targeted by Mark Reid of IAS on the Business Sunday program in September.

Over the past week for example of the 170 races fielded by AusTOTE 128 yielded dividends greater than any of the larger Australian TABs after deduction of the upper commission rate of 5%. Those fortunate to have lower commission rates will have fared better still.

Stable pools and attractive prices have been the rule rather than the exception including on Caulfield Cup day pool sizes up to $98,000 and Cox Plate day up to $57,000; the bet of the week being the Diva herself who paid a healthy $4.08 (net) almost double the price of the other TABs.

The Spring Carnival and the IAS combination has proved to be a winning formula and the results suggest there is increasing momentum. AusTOTE Chief Executive Mike King, based in Norfolk Island, believes that the momentum will continue for some time even if the low-commission Betfair product is licensed. King maintains that the AusTOTE product will be more attractive to the average Australian punter than the Betfair product simply because the punter need not be re-educated in the concept of exchanging bets.

Be that as it may be, AusTOTE is now a leader in the low-commission tote market. It already holds an Australian licence and with the expertise and backing of IAS punters are assured of continuing better returns even if Betfair does not achieve an Australian licence.

Press release courtesy of AusTOTE

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